Empower your employees as brand ambassadors to enhance your organization's reputation.

Globally, employees now influence your brand more than celebrities, bloggers, and executives. Armed with cell phones and social media, they wield significant power over your brand's reputation. Most employees want to do good, but effective communication, care, and training are crucial to turning them into brand advocates instead of adversaries. Internal communications are vital for reputation management. Have a robust plan, continually update it based on employee sentiment, and ensure your leadership is visible, on message, and embodies your brand vision to foster meaningful relationships with your employees.

Service List

  • Audits (Channels + Content)

  • Messaging

  • Content Development

  • Staff-Ambassador Training

  • Change-Management Communications

  • Executive Positioning

  • Executive Content Development

  • Executive Speaker Training

  • Employee Engagement Research

  • Employee Experience and Culture

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Our Thoughts

Want to learn more about this? Read related articles from Guardian Insight:

 
 

‘‘Before the novel coronavirus pandemic, a Weber Shandwick study found that half of workers share employer-related content on social media, and one-third of them do so of their own accord.’’

“Your Employees Are Your Best Asset—Let Them Tell Your Brand Story,” Cision, June 3, 2020